2017 – ongoing
WHAT
Creation of Happy Popping points for breastfeeding in all 9 areas of Milan: local libraries, museums, pharmacies, for a city that is increasingly attentive to needs.
WHY
A project that wants to give parents with nursing children spaces where they can look after them in a quiet and reserved way.
HOW
November 21, 2017, Press Conference at Palazzo Marino in the presence of the Assessore alle Politiche del lavoro, Attività produttive, Commercio e Risorse umane of the Municipality of Milan Cristina Tajani, the Marketing Manager of Personal Health Philips Francesca Scarano and the Director of Retail Sales ADMENTA Italia Arianna Furia.
2020, implementation of new Happy Popping points.
Jesurum