2017 – ongoing, Milan Municipality and other Municipalities
WHAT
An initiative born in 2017 with the Municipality of Milan and now in collaboration with several Municipalities.
An itinerant camper, to promote prevention and health care among towns and citizens through consultations – by pharmacists and specialists – the distribution of information materials and the provision of free exams in the 9 areas of Milan and, in the various editions, in Municipalities of San Donato Milanese, Cernusco sul Naviglio, Rozzano, Baranzate, Cremona, Bologna, Prato, San Giovanni Valdarno, Lissone.
WHY
To promote health prevention and care in the various municipalities of Italy.
HOW
An initiative created at no cost for the municipal administration thanks to the collaboration of Lloyds Pharmacy of the Admenta Group, in synergy with private partners who wanted to join to promote, together, a widespread culture of care and prevention.
Each edition is presented with an institutional press conference at Palazzo Marino and in the various municipalities involved.
Jesurum